[Techie Tuesdays] The story of Rani Paruchuri and the Read more
Death of an Affiliate Marketer: A Story That Can Be Read more
Invest, learn, teach: Tips on how to leverage your own story and experience to create and grow a successful business. – Kate’s Take: The EntrepreneurOnFire Audio Blog
Invest, understand, teach: Ideas on how to leverage Read more
– Generating a Story (Wallwisher, Google Docs, Blog) from Read more
The Within Story Of How Facebook Received Oculus VR Two Read more
My canine ate my headphones Picture by baldr90 Came Read more
VSN Extreme Affiliate Success Read more
Anyone can come up with a 350 word post on any topic in 15 minutes or less. But then again, that 350 word post can be 340 words too long or 350 words too short. Really, just like gifts, it’s the thought and skill that goes into the post that really matters. Often, well […]
One of the greatest aspects of blogging is the fact you can do it wherever you like. With this type of freedom however, blogging may interrupt other activities we enjoy. By learning how to blog faster we can plan our schedule accordingly. The process for becoming an efficient blogger takes time. Here are some really […]
by nimboo Question by Anjali Khanna: Which is the Read more
The social impact of Bin Laden’s recent death has been incredible and it also became an incredible force across blogs and other Web sites. Countless bloggers, even those who usually don’t cover news-related topics, felt the need to peak out on the breaking story and, along the way, dip their toes into news and political […]
How do you create a professionally-looking explanation video that illustrates in simple words what your company does and how it solves its customers problems? Given the wide number of options on the market, the little time available to choose and the little familiarity a new client may have with your business and the services it provides, if you cannot explain rapidly and in simple words what you and your company do, you may be definitely leaving lots of business on the table.
Photo credit: mbbirdy
On the other hand, putting together a simple video explanation, that helps your company explain in simple terms what may otherwise require lots of writing, is increasingly a better way to go than publishing long, heavy and difficult to understand texts.
As humans we relate more easily and immediately with someone that has an interesting story to tell, rather than to a set of ten pages of content to read. And if the story-teller, has the ability to orchestrate his explanation with appropriate tools, and some simple tactics, the results can be far more effective than what you have been used to.
In this guide to the creation of an explanatory whiteboard video, Dr. Matthew Dunn, co-founder of SayItVisually illustrates what are the key steps you need to make to obtain some tangible results.
Here is his simple seven-steps strategy, that you can immediately put to use.
This is the story of SEOmoz, as I have heard it by sitting in the first row of a small but very attentive audience at the LUISS University in Rome, Italy. The storyteller is Rand Fishkin himself, the father and founder of an SEO company which has become synonym of high value tools and services, competence, and a natural inclination to share valuable information before asking something in return.
Photo credit: Rand Fishkin
As Rand himself announced at the beginning of his presentation, this is the first time that the full story of SEOmoz is being told publicly, in front of an audience and the first time that he his sharing some of lesser known stories, anecdotes as well as the data and numbers that have characterized his unique online adventure.
And being this a story full of valuable lessons, I am truly grateful to him for having given me and MasterNewMedia permission to record and publish this story in full without any editing or censorship.
I must also say, that while watching Rand recount the story of how his company became what it is now, I was humbled by Rand’s own honesty and transparency in sharing his own failures and mistakes, as much as I did admire him for the perseverance and determination which he has painted all along his value-creation path.
Having recorded Rand’s full SEOmoz story presentation from start to end, I have split the material in twelve relatively short video clips (which I have also transcribed in full), which cover everything from the early times before SEOmoz existed to the financing times, and up to today success. In these videos you can also see Rand Fishkin sharing some of the key lessons learned as well as the strategy and tactics he has utilized to drive his company to his fast increasing value.
www.BCSOverview.info Christian Read more
TweetBlogging is becoming more popular and competitive and every single day there are thousands of new blogs created so at this rate it becomes very difficult for new blogs to gain traction. While you can easily visit a lot of blogs and read a lot of posts on building a successful blog the truth is […]
A selection of e-books to help you improve as a blogger. Find out more at www.bloggingtips.com/books/
by rekkid Question by GlamAphonic: where can I buy Read more
We recently have published the excellent The History of Online Video infographic and some months ago already had the Google’s timeline so it is no surprise that our next infographic the story of Youtube visualises. The startup, launched in April 2005 was sold to Google only 18 months later for the sum of USD1.65 billion. […]